It’s no secret that corporate environments have historically been spaces where well-being wasn’t prioritized. A report by the Workforce Institute at UKG found that managers have more of an impact on employees mental health than their doctor or therapist, and an equal influence to that of their partner. As someone who spent over a decade […]
At Crystal Lily Creative, we often work with people who are detail oriented, deeply empathetic and sometimes they identify as recovering people pleasers. This influences my collaborative approach to photography, because I find the magic is in our connection. When Casey reached out to schedule a brand photography session I was excited about working with […]
Los Angeles | San Diego | Palm Springs Meet Braden Drake, Founder of Not AVG Law. Braden and his team help creatives, business owners, drag artists, and anyone who wants a not-so-average approach to legal and tax services. Braden and I first connected virtually through mutual entrepreneur friends at Launch Your Daydream in early 2019. […]
Relationships are central to success. Kristena Hatcher of North Star Focus knows this. That’s why she works with early to mid-stage professionals to create spaces where individuals can be brave and empowered to contribute their experiences, talents and ideas to enrich the entertainment and media industries. With a 15-year recruitment and talent acquisition career working […]
I’ve said more than once that we have a responsibility to use our brands and our platforms to make a positive change within our communities; and so much of that happens through the connections we make with people. That’s why I think it’s so important that we build brands that are not only welcoming and […]
Have you been thinking about getting personal, or even professional brand photos done to help draw your audience in? Would you like to cultivate a community of people who feel more connected to you and encouraged to engage with what you have to share? If you answered “YES!” to both of those questions, then personal […]
Social impact is a large part of the conversation with progressive brands and philanthropy is a key component. Many brands choose to work with or give back to organizations that align with their core values so I decided to compile a list that can be updated as organizations are introduced to me. We are all […]
When you hear the words impact and empowered in relation to business, what comes to mind? Are there any particular brands or influential people that you think of? What do they do that creates impact and empowerment from your perspective? Impact and empowered (along with every variation of these words) are no doubt popular buzzwords […]
“What do you use to run your business?” This is a question I get asked a lot and the answer isn’t a quick one, because running a business–especially a creative one–requires more tools and resources than most people realize when they decided to start a creative business of their own. Since it’s such a common […]
Hey business leader! How do you connect with your audience? Do you use specific keywords or phrases to capture your audience’s attention? What if I told you that you could connect with your audience and capture the attention of your dream community by talking about the soul of your brand: core values?! (Click here to […]
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