At Crystal Lily Creative, we often work with people who are detail oriented, deeply empathetic and sometimes they identify as recovering people pleasers. This influences my collaborative approach to photography, because I find the magic is in our connection. When Casey reached out to schedule a brand photography session I was excited about working with her, because I love working with therapists. Casey welcomed the detail oriented process as I sought to understand her, what she cares about, how she wants people to feel, and why it’s important for her to portray being approachable, inviting, relatable, real, positive, and warm.

Casey believes in the power of empathy, understanding, and creating a safe space for individuals to explore their innermost thoughts and emotions. Her approach is deeply rooted in client-centered therapy as she truly believes everyone has amazing potential. It’s Casey’s passion to help people uncover roadblocks and work toward developing self-compassion and self-acceptance. Her mission is to help children & adolescents recognize their strengths and embrace their authenticity and develop the tools they need to succeed and thrive in their futures.

Casey took advantage of the Aligned Values workbook in the weeks leading up to her photoshoot to clarify her values and articulate her reasons for becoming a therapist. Having a deeper understanding of her why helped Casey recognize the benefits of investing in brand photography to give potential clients a sense of the presence she brings. Since Casey works with youth, it was important to have a mix of relatable, yet professional images that appeal to parents and teens. We used Pinterest to put together a collaborative mood board to bring inspiration to Casey’s photo session.

As is common for first-time brand photo clients, Casey shared that she felt nervous about being in front of the camera. This is why I draw on my experience as a certified yoga teacher and trauma-informed space holder to start every brand photo session with a grounding meditation and intentional breathing. By doing this, we get you out of your head and into your body so we can work together from a grounded place.

Once Casey was grounded, we turned on her playlist and got to work. Together, we created images and a brand video that reflects how Casey shows up in her practice alongside some silliness to appeal to the youth she enjoys working with.

Ready to book your brand photo session? Click here to reach out to learn more and book.